Phase 1 MVP — now in alpha

The CRM that
gets out of your way.

People's CRM is lightweight by design. AI handles the typing. You handle the closing. And when you need a landing page — just ask.

< 1.5s
Time-to-interactive
−90%
Manual data entry
only what you use
Modules loaded

Hyper-lightweight

Sub-second loads, every module lazy. Your browser stays cool.

Invisible CRM

AI reads your emails and calls. Notes write themselves.

Web-to-Lead engine

Generate a landing page in a sentence. Forms map straight into deals.

Modular by default

Eight modules. Toggle what you need.

Smart Contacts

Auto-enriched profiles. Inline editing. Slide-out detail panel.

Visual Pipelines

Drag-and-drop deals. Rotting-deal alerts. Live revenue sums.

Omnichannel Inbox

Email, WhatsApp, web chat — one continuous thread per contact.

Action Center

AI-ranked daily plan. One click to call, email, or follow up.

Website AI Studio

Chat to build landing pages. Forms feed your CRM, no Zapier.

Modular Marketplace

Toggle features on. Nothing you don't use ships to your browser.

The whales' weaknesses

Why Salesforce and HubSpot lost the plot.

  • Frankenstein UX from a decade of acquisitions.
  • You need a certified admin to run a basic report.
  • Reps spend 30% of their day typing notes.
  • Web and CRM are siloed — Zapier glue breaks weekly.

Our answer

Feel like Notion. Scale like a database.

We rebuilt the CRM around three principles: load only what you use, let AI do the typing, and merge your website builder into the same surface as your pipeline.

< 1s
Module load
90%+
DAU target
0
Zapier hops

Try it. It's already loading faster than HubSpot.

Free during alpha. No credit card. Sign in with Google and you're in.